Bayut Big Broker Event – B3DXB 2022

B3DXB 2022 gave Bayut the opportunity to bring together their real estate community for the first time since the pandemic.
GEM were delighted to be presented with the challenge of combining a Prop-Tech conference with the prestigious Bayut|dubizzle Awards.  The brief asked us to create a futuristic themed event, with unique activations and exciting product reveals. The venue was the Coca-Cola Arena, and GEM were thrilled to be given the chance to turn this concert venue into an immersive event space.

Over 2000 people were greeted by our fully interactive B3 Bot, who had guests laughing out loud before they had even entered the Arena. 40 meters of a stunning interactive tunnel and an impressive LED chandelier were the backdrop to many selfies taken throughout the event; and guests had fun with a variety of photo opportunities. A holographic award showcased the grand prize due to be given out in the final part of this extraordinary event.

GEM was especially proud of the production set up for this event – one of the largest that the Coca-Cola Arena had ever seen. B3DXB kicked off with a mind-blowing Anti Gravity Show which left the audience speechless and was truly worth all the hours of hard work it took to create and plan this performance.

The Conference that followed saw some of the region’s most renowned speakers and dynamic panellists. Bayut was proud to reveal their up-and-coming products, and guests enjoyed taking part in fun competitions and win some incredible prizes.

The final hour of the event was dedicated to the Bayut|dubizzle Awards 2021, where the agents and agencies were recognized for their achievements. We changed the atmosphere with different music and striking graphics, injecting a new energy into the Arena ready for the nominees to find out who had won.

GEM’s events team enjoy any opportunity to showcase our creativity and ambition – so B3DXD was right up our street. What a pleasure it has been working with the Bayut team on this event.

Bayut Audience
B3 Bot Robot Bayut
Activation  Immersive Tunnel Bayut
Award Winners Bayut
Bayut Speaker
Bayut Event GEM Break Out
Bayut Speaker


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